AppTweak Pricing: Plans, Costs & What You Actually Pay

AppTweak prices ASO tooling by keyword allowance and by how many apps you track: Essential runs $79, $99 or $149 per month for 5, 10 or 20 apps, and Grow runs $249, $299 or $416 per month for the same app counts. Enterprise is custom-quoted.

Quick answer

AppTweak publishes its prices. Per month per account, scaled on two axes at once — the number of apps tracked and the number of keywords monitored. Annual billing is shown as a yearly total and the page advertises saving two months..

Free option: No free plan is listed on the pricing page. A Market Intelligence free plan is referenced inside the Essential feature list, but it is not presented as a paid-tier alternative.

Trial: The pricing page does not publish a self-serve trial term. Calls to action on the paid tiers are "Start a trial" links, while Enterprise routes to a scheduled demo.

Plans at a glance

Plan	Price	What it is
Essential — 5 apps	$79 per month	For individuals and small apps getting started with ASO: 500 keywords, 1 seat and 6 months of historical data.
Essential — 10 apps	$99 per month	Same 500 keyword allowance, 1 seat and 6 months of history as the 5-app tier, with double the tracked apps.
Essential — 20 apps	$149 per month	The top of the Essential band, still 500 keywords, 1 seat and 6 months of historical data across 20 apps.
Grow — 5 apps	$249 per month	For startups and growing businesses: 1,500 keywords, 1 seat and 12 months of historical data.
Grow — 10 apps	$299 per month	The same 1,500 keyword allowance and 12 months of history extended to 10 tracked apps.
Grow — 20 apps	$416 per month	The top of the Grow band at 1,500 keywords, 1 seat and 12 months of history across 20 apps.

How billing works

The billing metric is: Per month per account, scaled on two axes at once — the number of apps tracked and the number of keywords monitored. Annual billing is shown as a yearly total and the page advertises saving two months..

Fees that are easy to miss

The Expand tier is named on the page at 3,000 keywords, 1 seat and 24 months of historical data, but the figure for it was not published in the content retrieved — treat it as unquoted rather than free.
Enterprise is listed as "Custom pricing for your needs" and requires booking a demo, so there is no public ceiling on the top of the range.
An AI Visibility add-on is described in detail — tracking ChatGPT and Gemini across 4 markets on a weekly cadence — but no price is shown for it on the pricing page.
Every tier lists 1 seat, so additional seats are not priced on the public page.

How the vendor frames its pricing

Two multipliers run at once: app count and keyword allowance. Moving from 5 to 20 apps costs roughly 1.9x, while moving from Essential to Grow costs about 3x for the same app count — keyword depth is priced far more steeply than breadth.
Historical data depth is the quiet differentiator. Essential gives 6 months, Grow gives 12 and Expand gives 24, so the tier you buy determines how far back you can measure seasonality.
Seat count stays at 1 across every published tier, which means collaboration is an Enterprise conversation rather than a per-seat upsell.
Annual billing is framed as saving two months, and the yearly totals confirm it — $949 against twelve months of $79 would otherwise be $948, so the published annual figure is effectively the monthly rate extended, and the saving claim should be verified at checkout.

Before you sign: what actually moves the price

Size the plan on keyword allowance first. If you need more than 500 keywords you are forced into Grow at $249 minimum, which is a 3x step for a 3x keyword increase.
Only pay for app count you actually track. The jump from 5 to 10 apps costs $20 on Essential but $50 on Grow, so the marginal cost of an extra app rises with the tier.
Check how much history your reporting needs before committing. Six months of data cannot show a full seasonal cycle, and upgrading later means re-baselining your own dashboards.
Ask AppTweak to quote the Expand tier explicitly before assuming Grow is the ceiling — the tier exists but its price was not published on the page.
Budget for the AI Visibility add-on separately if answer-engine tracking matters to you, since it carries no public price.
Verify the annual saving at checkout rather than relying on the "Save 2 months" banner, because the published yearly totals do not always reflect a clean two-month discount.

Frequently asked questions

How much does AppTweak cost?

Essential is $79, $99 or $149 per month for 5, 10 or 20 tracked apps, and Grow is $249, $299 or $416 per month for the same app counts. Expand sits above Grow and Enterprise is custom-priced through a demo.

What changes between Essential and Grow?

Keyword allowance goes from 500 to 1,500 and historical data goes from 6 months to 12 months. Seat count stays at 1 and the app-count bands stay at 5, 10 and 20 in both tiers.

Is there a free AppTweak plan?

No free tier is listed on the pricing page. A Market Intelligence free plan is mentioned in the Essential feature description, but it is not offered as one of the ASO subscription tiers.

How much is AppTweak billed annually?

The page shows annual totals of $949, $1,190 and $1,790 for Essential at 5, 10 and 20 apps, and $2,990, $3,590 and $4,990 for Grow at the same app counts.

Does AppTweak publish an Enterprise price?

No. Enterprise is listed as "Custom pricing for your needs" with a link to request a demo, and it includes custom apps, custom keywords, custom seats and all-time historical data.

Where this data comes from

Primary source: https://www.apptweak.com/pricing — retrieved 2026-10-22.

Prices change. Every figure here is a snapshot taken on the retrieval date shown on each page. Confirm with the vendor before signing.